{"id":1522,"date":"2021-02-09T09:27:30","date_gmt":"2021-02-09T08:27:30","guid":{"rendered":"http:\/\/pigier-lyon.com\/blogs\/comunaute\/?p=1522"},"modified":"2021-06-01T10:53:07","modified_gmt":"2021-06-01T08:53:07","slug":"lutilisation-des-reseaux-sociaux-pour-le-recrutement","status":"publish","type":"post","link":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/2021\/02\/09\/lutilisation-des-reseaux-sociaux-pour-le-recrutement\/","title":{"rendered":"L&rsquo;utilisation des r\u00e9seaux sociaux pour le recrutement"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1522\" class=\"elementor elementor-1522\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-351678c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"351678c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-af76d5c\" data-id=\"af76d5c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4dd68f3 elementor-widget elementor-widget-heading\" data-id=\"4dd68f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Plusieurs avantages<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6d5c85 elementor-widget elementor-widget-text-editor\" data-id=\"e6d5c85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000\"><span style=\"font-size: 18.6667px\"><b>L&rsquo;utilisation des r\u00e9seaux sociaux pour le recrutement<\/b><\/span><\/span><\/p><p><strong style=\"color: #000000;font-size: 14pt\">1.Un acc\u00e8s \u00e0 davantage de profils<\/strong><\/p><p><span style=\"color: #000000\">Pour commencer, la grande plus value des r\u00e9seaux sociaux r\u00e9side dans la <strong>multiplicit\u00e9 de ses utilisateurs<\/strong>. De plus, une entreprise qui y est pr\u00e9sente gagne ainsi en visibilit\u00e9, surtout si elle a de nombreux followers, anime r\u00e9guli\u00e8rement son r\u00e9seau. Pour finir, cet outil permet donc de\u00a0<strong>toucher plus de candidats potentiels.<\/strong><\/span><\/p><p><span style=\"color: #000000;font-size: 14pt\"><strong>2. Une identification plus rapide des candidats<\/strong><\/span><\/p><p><span style=\"color: #000000\">Les r\u00e9seaux sociaux permettent d\u2019<strong>identifier rapidement des profils et d\u2019\u00e9tablir avec eux un contact direct<\/strong>. En outre, ce qui peut contribuer \u00e0 acc\u00e9l\u00e9rer le processus de recrutement.<\/span><\/p><p><span style=\"color: #000000;font-size: 14pt\"><strong>3. Un moyen pour toucher les \u00ab\u00a0digital natives\u00a0\u00bb<\/strong><\/span><\/p><p><span style=\"color: #000000\">C\u2019est-\u00e0-dire les\u00a0<strong><a style=\"color: #000000\" href=\"https:\/\/www.journalducm.com\/generations-x-y-z\/\" target=\"_blank\" rel=\"noopener noreferrer\">g\u00e9n\u00e9rations Y &amp; Z<\/a>, tr\u00e8s pr\u00e9sentes sur les r\u00e9seaux sociaux<\/strong>\u00a0LinkedIn, Facebook &amp; Twitter, entre autres.<\/span><\/p><p><span style=\"color: #000000;font-size: 14pt\"><strong>4. Un outil qui permet une plus grande autonomie<\/strong><\/span><\/p><p><span style=\"color: #000000\">En outre, les r\u00e9seaux sociaux offrent l\u2019opportunit\u00e9 de\u00a0<strong>g\u00e9rer en interne sa campagne de recrutement<\/strong>. De plus, sans l\u2019aide d\u2019un cabinet de recrutement.<\/span><\/p><p><strong>\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2514f37\" data-id=\"2514f37\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ca52f62 elementor-widget elementor-widget-spacer\" data-id=\"ca52f62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0cd8430 elementor-widget elementor-widget-image\" data-id=\"0cd8430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-content\/uploads\/sites\/98\/2021\/02\/image_2021-06-01_105008.png\" title=\"image_2021-06-01_105008\" alt=\"L&#039;utilisation des r\u00e9seaux sociaux pour le recrutement\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-756ee13 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"756ee13\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1afda92\" data-id=\"1afda92\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-02ce84d elementor-widget elementor-widget-spacer\" data-id=\"02ce84d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffb7670 elementor-widget elementor-widget-image\" data-id=\"ffb7670\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"310\" height=\"292\" src=\"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-content\/uploads\/sites\/98\/2021\/02\/image_2021-06-01_105043.png\" class=\"attachment-large size-large wp-image-4200\" alt=\"L&#039;utilisation des r\u00e9seaux sociaux pour le recrutement\" srcset=\"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-content\/uploads\/sites\/98\/2021\/02\/image_2021-06-01_105043.png 310w, https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-content\/uploads\/sites\/98\/2021\/02\/image_2021-06-01_105043-300x283.png 300w, https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-content\/uploads\/sites\/98\/2021\/02\/image_2021-06-01_105043-123x116.png 123w\" sizes=\"(max-width: 310px) 100vw, 310px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8ea96dc\" data-id=\"8ea96dc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-172b731 elementor-widget elementor-widget-heading\" data-id=\"172b731\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L'utilisation des r\u00e9seaux sociaux pour le recrutement - Inconv\u00e9nients<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea89c4f elementor-widget elementor-widget-text-editor\" data-id=\"ea89c4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt;color: #000000\"><strong>1. Tout le monde n\u2019est pas pr\u00e9sent sur les r\u00e9seaux sociaux<\/strong><\/span><\/p><p><span style=\"color: #000000\">Certains candidats ne cr\u00e9ent un compte que lorsqu\u2019ils recherchent un emploi pour la premi\u00e8re fois. D\u2019autres sont formellement oppos\u00e9s aux r\u00e9seaux sociaux. Enfin, quelques profils n\u2019y sont pas repr\u00e9sent\u00e9s. De plus, les profils non cadres sont peu pr\u00e9sents sur les r\u00e9seaux sociaux professionnels, notamment LinkedIn. Enfin, pour donner un exemple pr\u00e9cis par secteur d\u2019activit\u00e9, c\u2019est le cas des professions techniques dans les m\u00e9tiers du b\u00e2timent.<\/span><\/p><p><span style=\"color: #000000;font-size: 14pt\"><strong>2. Des r\u00e9sultats difficiles \u00e0 quantifier<\/strong><\/span><\/p><p><span style=\"color: #000000\">De plus, il est compliqu\u00e9 de mesurer le ROI de recrutements effectu\u00e9s gr\u00e2ce aux r\u00e9seaux sociaux. En outre, parmi les raisons : le manque de comp\u00e9tences en interne. Par ailleurs, souvent ce n\u2019est pas au sein des services RH que l\u2019on trouve les comp\u00e9tences pour l\u2019analyse.\u00a0<\/span><\/p><p><span style=\"color: #000000;font-size: 14pt\"><strong>3. Un ciblage des profils difficile<\/strong><\/span><\/p><p><span style=\"color: #000000\">La port\u00e9e des r\u00e9seaux sociaux permet, une fois une offre relay\u00e9e, d\u2019obtenir de nombreuses candidatures. De plus, il faut les \u00e9tudier et trier pour ne retenir que celles qui sont de qualit\u00e9.<\/span><\/p><p><span style=\"color: #000000\">En outre, si on choisir de chasser des candidats depuis les r\u00e9seaux sociaux, il est possible de trouver des informations ad\u00e9quates pour pouvoir ensuite cibler des profils. En outre, cela n\u00e9cessite n\u00e9anmoins plus de temps et se construit sur le long<\/span> <span style=\"color: #000000\">terme<\/span>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b138e62 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b138e62\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e293a26\" data-id=\"e293a26\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97e29aa elementor-widget elementor-widget-image\" data-id=\"97e29aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-content\/uploads\/sites\/98\/2021\/01\/1-600x336.jpg\" title=\"1\" alt=\"L&#039;utilisation des r\u00e9seaux sociaux pour le recrutement\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5fafd2 elementor-widget elementor-widget-eael-content-ticker\" data-id=\"c5fafd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"eael-content-ticker.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"eael-ticker-wrap\" id=\"eael-ticker-wrap-c5fafd2\"><div class=\"ticker-badge\">\n                    <span>A d\u00e9couvrir<\/span>\n                <\/div><div class=\"eael-ticker\">\n                <div class=\"swiper swiper-8 eael-content-ticker swiper-container-c5fafd2\" data-pagination=\".swiper-pagination-c5fafd2\" data-arrow-next=\".swiper-button-next-c5fafd2\" data-arrow-prev=\".swiper-button-prev-c5fafd2\" data-effect=\"slide\" data-speed=\"400\" data-autoplay=\"2000\" data-loop=\"1\" data-arrows=\"1\">\n                    <div class=\"swiper-wrapper\"><div class=\"swiper-slide\">\n        <div class=\"ticker-content\">\n            <a href=\"https:\/\/pigier-lyon.com\/blogs\/comunaute\/2021\/05\/27\/ameliorez-vos-photos-instagram\/\" class=\"ticker-content-link\">3 outils pour am\u00e9liorer vos photos Instagram<\/a>\n        <\/div>\n    <\/div><div class=\"swiper-slide\">\n        <div class=\"ticker-content\">\n            <a href=\"https:\/\/pigier-lyon.com\/blogs\/comunaute\/2021\/05\/27\/vendre-sur-les-reseaux-sociaux\/\" class=\"ticker-content-link\">E-commerce : Comment vendre sur les r\u00e9seaux sociaux ?<\/a>\n        <\/div>\n    <\/div><div class=\"swiper-slide\">\n        <div class=\"ticker-content\">\n            <a href=\"https:\/\/pigier-lyon.com\/blogs\/comunaute\/2021\/05\/19\/realiser-une-story-instagram-originale\/\" class=\"ticker-content-link\">Comment r\u00e9aliser une story Instagram originale ?<\/a>\n        <\/div>\n    <\/div><div class=\"swiper-slide\">\n        <div class=\"ticker-content\">\n            <a href=\"https:\/\/pigier-lyon.com\/blogs\/comunaute\/2021\/05\/07\/decouvrez-les-fonctionnalites-dinstagram\/\" class=\"ticker-content-link\">Les fonctionnalit\u00e9s d\u2019Instagram<\/a>\n        <\/div>\n    <\/div><\/div>\n\t\t\t\t<\/div> <div class=\"content-ticker-pagination\"><div class=\"swiper-button-next swiper-button-next-c5fafd2\"><i class=\"fas fa-angle-right\"><\/i><\/div><div class=\"swiper-button-prev swiper-button-prev-c5fafd2\"><i class=\"fas fa-angle-left\"><\/i><\/div><\/div><\/div>\n\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Plusieurs avantages L&rsquo;utilisation des r\u00e9seaux sociaux pour le recrutement 1.Un acc\u00e8s \u00e0 davantage de profils Pour commencer, la grande plus value des r\u00e9seaux sociaux r\u00e9side dans la multiplicit\u00e9 de ses utilisateurs. De plus, une entreprise qui y est pr\u00e9sente gagne ainsi en visibilit\u00e9, surtout si elle a de nombreux followers, anime r\u00e9guli\u00e8rement son r\u00e9seau. Pour [&hellip;]<\/p>\n","protected":false},"author":450,"featured_media":1688,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[23],"tags":[],"class_list":["post-1522","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reseaux-sociaux"],"_links":{"self":[{"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/posts\/1522","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/users\/450"}],"replies":[{"embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/comments?post=1522"}],"version-history":[{"count":55,"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/posts\/1522\/revisions"}],"predecessor-version":[{"id":4206,"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/posts\/1522\/revisions\/4206"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/media\/1688"}],"wp:attachment":[{"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/media?parent=1522"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/categories?post=1522"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comunaute\/wp-json\/wp\/v2\/tags?post=1522"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}