{"id":1839,"date":"2020-01-15T19:19:36","date_gmt":"2020-01-15T18:19:36","guid":{"rendered":"http:\/\/pigier-lyon.com\/blogs\/comception\/?p=1839"},"modified":"2020-05-18T20:12:25","modified_gmt":"2020-05-18T18:12:25","slug":"top-10-erreurs-a-eviter-en-communication","status":"publish","type":"post","link":"https:\/\/pigier-lyon.com\/blogs\/comception\/2020\/01\/15\/top-10-erreurs-a-eviter-en-communication\/","title":{"rendered":"Top 10 erreurs \u00e0 \u00e9viter en communication"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1839\" class=\"elementor elementor-1839\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-248dbcc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"248dbcc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ad1d4fc\" data-id=\"ad1d4fc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dbfe403 elementor-widget elementor-widget-image\" data-id=\"dbfe403\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/pigier-lyon.com\/blogs\/comception\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/01\/78422504_476980233177248_7722170332840198144_n-150x150.png\" class=\"attachment-thumbnail size-thumbnail wp-image-1760\" alt=\"\" srcset=\"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/01\/78422504_476980233177248_7722170332840198144_n-150x150.png 150w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/01\/78422504_476980233177248_7722170332840198144_n-300x300.png 300w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/01\/78422504_476980233177248_7722170332840198144_n-60x60.png 60w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/01\/78422504_476980233177248_7722170332840198144_n.png 401w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6d555a3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6d555a3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-365482b\" data-id=\"365482b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72b6625 elementor-widget elementor-widget-image\" data-id=\"72b6625\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/04\/2-768x432.png\" class=\"attachment-medium_large size-medium_large wp-image-2221\" alt=\"erreurs \u00e0 \u00e9viter en communication\" srcset=\"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/04\/2-768x432.png 768w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/04\/2-300x169.png 300w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/04\/2-1024x576.png 1024w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/04\/2-1536x864.png 1536w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/04\/2.png 2048w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/04\/2-533x300.png 533w, https:\/\/pigier-lyon.com\/blogs\/comception\/wp-content\/uploads\/sites\/75\/2020\/04\/2-600x338.png 600w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f7ec2e7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f7ec2e7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7bc9831\" data-id=\"7bc9831\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5a86e5 elementor-widget elementor-widget-heading\" data-id=\"a5a86e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Top 10 erreurs \u00e0 \u00e9viter en communication<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8c172c6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8c172c6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5962406\" data-id=\"5962406\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b41dcb elementor-widget elementor-widget-heading\" data-id=\"8b41dcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.dynamique-mag.com\/article\/image-marque-vecteur-identite-entreprise.10172\" target=\"_blank\" rel=\"noopener\">Par Rosine Ilboudo I Janvier 2020 I Top 10 erreurs \u00e0 \u00e9viter en communication<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-48c893b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"48c893b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1906fd9\" data-id=\"1906fd9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a688f9e elementor-widget elementor-widget-text-editor\" data-id=\"a688f9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left\"><span style=\"font-size: 14pt;color: #000000\">On peut apprendre de ses erreurs, mais savoir les \u00e9viter c&rsquo;est encore mieux. Voici les 10 erreurs \u00e0 \u00e9viter en communication.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e0c15af elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e0c15af\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f58959\" data-id=\"2f58959\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-465d371 elementor-widget elementor-widget-heading\" data-id=\"465d371\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Les fautes d'orthographes<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d32555c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d32555c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a2a393d\" data-id=\"a2a393d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6fb2563 elementor-widget elementor-widget-text-editor\" data-id=\"6fb2563\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\">Dans le monde du travail, une faute d\u2019orthographe n\u2019est jamais une \u00ab coquille \u00bb ou une \u00ab erreur \u00bb : c\u2019est une v\u00e9ritable atteinte \u00e0 l\u2019image de son auteur ou de l\u2019organisation qu\u2019il repr\u00e9sente. Une personne avec une mauvaise orthographe ne serait donc ni estimable ni fiable: <\/span><\/p><p><span style=\"font-size: 14pt\">&#8211; Les fautes d\u2019orthographe nuisent \u00e0 la relation de confiance avec les clients et divisent par deux les ventes sur les sites d\u2019e-commerce. <\/span><\/p><p><span style=\"font-size: 14pt\">&#8211; 52\u00a0 % des recruteurs cherchent les traces du candidat sur les r\u00e9seaux sociaux, 71 % ont une opinion d\u00e9sagr\u00e9able s\u2019ils voient des fautes d\u2019orthographe.<\/span><\/p><p><span style=\"font-size: 14pt\">Alors si ni vous ne voulez pas vous d\u00e9cr\u00e9dibiliser, faites bien attention! A moins que ca ne soit intentionnel pour les besoin de la com ex: un jeu de mot.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4053dd6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4053dd6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e2a5e07\" data-id=\"e2a5e07\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96de0e6 elementor-widget elementor-widget-heading\" data-id=\"96de0e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Ne pas faire de d\u00e9brief \u00e0 la fin de chaque chaque campagne<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8555765 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8555765\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-555cb79\" data-id=\"555cb79\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6621c76 elementor-widget elementor-widget-text-editor\" data-id=\"6621c76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\">Ne pas faire de bilan, c\u2019est refaire les m\u00eames erreurs qui vous ont fait perdre de l\u2019argent et du temps. Une bonne campagne de communication s&rsquo;organise par l&rsquo;analyse des chiffres cl\u00e9s de la campagne pr\u00e9c\u00e9dente, mais aussi par un d\u00e9brief avec les \u00e9quipes pour pr\u00e9parer la prochaine campagne avec des proposition pour faire mieux et atteindre les objectifs vis\u00e9s.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d2f379a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d2f379a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4de17c0\" data-id=\"4de17c0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6bf8bfe elementor-widget elementor-widget-heading\" data-id=\"6bf8bfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Multiplier les messages<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-34f5c5c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"34f5c5c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4b41570\" data-id=\"4b41570\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b71d639 elementor-widget elementor-widget-text-editor\" data-id=\"b71d639\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\">M\u00eame avec les meilleur intentions du monde, vous risquez de finir dans les spams si vous inondez la messagerie de votre cible. M\u00eame si c\u2019est parfois frustrant, apprenez \u00e0 \u00eatre patient. Bref, restez audibles, restez simples et surtout pas collant.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e637171 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e637171\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8cc6195\" data-id=\"8cc6195\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-666e401 elementor-widget elementor-widget-heading\" data-id=\"666e401\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Pas de coh\u00e9rence entre les diff\u00e9rentes plates-formes<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2694ddd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2694ddd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-29f9245\" data-id=\"29f9245\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48d5ce8 elementor-widget elementor-widget-text-editor\" data-id=\"48d5ce8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\"><span style=\"font-size: 14pt\">Pour obtenir un r\u00e9el engagement de la part des consommateurs, ces derniers doivent \u00eatre compl\u00e8tement immerg\u00e9s dans l&rsquo;univers de votre marque. Votre communication ne sera pas efficace si il n&rsquo;y a aucune coh\u00e9rence dans vos propos et dans votre visuelle.\u00a0 N\u2019oubliez pas, vous racontez une histoire au consommateur; il faut donc suivre un fil logique, quelque soit le canal de communication utilis\u00e9. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2e8006e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2e8006e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f66bd1c\" data-id=\"f66bd1c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa2e02e elementor-widget elementor-widget-heading\" data-id=\"aa2e02e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Trop vendre et ne pas contextualiser sa communication<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-88d23ca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"88d23ca\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-18236e4\" data-id=\"18236e4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee5498f elementor-widget elementor-widget-text-editor\" data-id=\"ee5498f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\"><span style=\"font-family: Lato, Arial, sans-serif;text-align: justify\">Le contexte dans lequel la communication est faite est tr\u00e8s important. Le but est de faire appel aux \u00e9motions des consommateurs en rendant la marque plus humaines et donc plus accessible. Il ne s&rsquo;agit pas\u00a0 de vendre vos produits \u00e0 tout prix mais plut\u00f4t\u00a0 de construire une vraie relation de confiance avec le consommateurs .\u00a0<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6269b2e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6269b2e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-08f28ef\" data-id=\"08f28ef\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-653a2c1 elementor-widget elementor-widget-heading\" data-id=\"653a2c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">6. La diffusion d\u2019images non compatibles avec votre marque<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-abaebf9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"abaebf9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a0a9f28\" data-id=\"a0a9f28\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-acd38b4 elementor-widget elementor-widget-text-editor\" data-id=\"acd38b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\"><span style=\"font-size: 14pt\">Transmettre un message qui n\u2019est pas adapt\u00e9 \u00e0 la cible, ou \u00e0 le faire passer \u00e0 un moment inappropri\u00e9 est loin d\u2019\u00eatre judicieux. La communication est une science dont il faut ma\u00eetriser les fondements, sinon, c\u2019est l\u2019\u00e9chec assur\u00e9. Le message ou la campagne entreprise par chaque entreprise doit \u00eatre unique et doit susciter l\u2019int\u00e9r\u00eat des interlocuteurs. Il est donc important que votre message soit adapt\u00e9 \u00e0 votre cible et aux r\u00e9sultats que vous souhaiterez obtenir aupr\u00e8s d\u2019eux.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-368eb5f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"368eb5f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5b91f45\" data-id=\"5b91f45\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0272dcd elementor-widget elementor-widget-heading\" data-id=\"0272dcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">7. Penser qu'une pr\u00e9sence sur les r\u00e9seaux sociaux suffit<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ed785db elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ed785db\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e66feb\" data-id=\"2e66feb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f96d827 elementor-widget elementor-widget-text-editor\" data-id=\"f96d827\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\">Les r\u00e9seaux sociaux sont certes des outils incontournables de nos jours pour les marques, mais \u00eatre pr\u00e9sents ne suffit pas.\u00a0 Vous devez c<\/span><span style=\"font-size: 14pt\">onstruire une vraie relation avec vos consommateurs, en fournissant bien s\u00fbr un contenu de qualit\u00e9, original, mis \u00e0 jour, <\/span><span style=\"font-size: 14pt\">sp\u00e9cifiques et en rapport avec leurs besoins.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-38bc278 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"38bc278\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-48c1d28\" data-id=\"48c1d28\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-883c71f elementor-widget elementor-widget-heading\" data-id=\"883c71f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">8. Utiliser un vocabulaire trop complexe ou trop familier<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c1b6f3f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c1b6f3f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d302423\" data-id=\"d302423\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29f4e07 elementor-widget elementor-widget-text-editor\" data-id=\"29f4e07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\">Les clients appr\u00e9cient une communication transparente : Il vaut mieux ainsi \u00e9viter d\u2019utiliser une terminologie ambigu\u00eb. Par exemple, l\u2019emploi de termes tr\u00e8s techniques peut d\u00e9concerter les clients, alors que l\u2019utilisation du langage familier peut renvoyer une image non professionnelle . Simplifiez toujours le langage technique, et \u00e9vitez d\u2019utiliser des expressions trop famili\u00e8res. Ainsi vous serez compr\u00e9hensible par un plus large public.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-edf750a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"edf750a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a0345b7\" data-id=\"a0345b7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cf12a70 elementor-widget elementor-widget-heading\" data-id=\"cf12a70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">9. Ne pas se mettre \u00e0 la place du public cible<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b53f866 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b53f866\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b537313\" data-id=\"b537313\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3035806 elementor-widget elementor-widget-text-editor\" data-id=\"3035806\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\">A ce qu&rsquo;il parait, dans nos m\u00e9tiers, nous d\u00e9veloppons souvent une empathie sup\u00e9rieure \u00e0 la moyenne\u2026 mais entre les commandes idiotes et notre tendance naturelle \u00e0 nous faire plaisir, on oublie souvent l\u2019essentiel : nous nous adressons \u00e0 quelqu\u2019un, si celui-ci ne le sent pas, pourquoi perdrait-il son temps \u00e0 regarder votre com\u2026 sauf \u00e0 en rire\u2026 et retenez bien que chaque outil\u00a0 s\u2019adresse \u00e0 une un publics pr\u00e9cis\u2026\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ae3f7a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ae3f7a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-33563ee\" data-id=\"33563ee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afefcb8 elementor-widget elementor-widget-heading\" data-id=\"afefcb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">10. Ne pas d\u00e9finir sa (ses) cibles avec pr\u00e9cision<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-059b11f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"059b11f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3e8cef4\" data-id=\"3e8cef4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c63aa4 elementor-widget elementor-widget-text-editor\" data-id=\"1c63aa4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\"><span style=\"font-weight: 400\">Avant d&rsquo;\u00e9tablir un plan de communication il faut prendre le soin de d\u00e9finir la cible ou les cibles. Ca fait partie des r\u00e8gles incontournables. Si vous d\u00e9sirez que votre plan de communication puisse porter ses fruits, il vous faudra avant tout d\u00e9finir quels seront vos interlocuteurs et ils peuvent se r\u00e9v\u00e9ler nombreux selon le produit ou service. Il est quasi impossible de\u00a0 parvenir \u00e0 atteindre ses objectifs sans cibles.\u00a0 C\u2019est de cette fa\u00e7on que l\u2019on parvient facilement \u00e0 vendre, \u00e0 faire conna\u00eetre un produit et \u00e0 se b\u00e2tir une <a href=\"https:\/\/www.dynamique-mag.com\/article\/image-marque-vecteur-identite-entreprise.10172\" target=\"_blank\" rel=\"noopener\">image de marque<\/a>.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-685a4a8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"685a4a8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5653405\" data-id=\"5653405\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b794e91 elementor-widget elementor-widget-text-editor\" data-id=\"b794e91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt\"><span style=\"font-weight: 400\"><span style=\"color: #000000\">Finalement pour r\u00e9ussir sa communication, il n\u2019en faut pas beaucoup. Soyez conscient qu\u2019il ne s\u2019agit pas l\u00e0 d\u2019une strat\u00e9gie de vente, mais plut\u00f4t d\u2019un moyen de susciter l\u2019int\u00e9r\u00eat des consommateurs et de les encourager \u00e0 vous \u00eatre fid\u00e8les. Mesurez vos propos et \u00e9vitez de mitrailler les consommateurs avec vos arguments de vente. Les consommateurs ne sont pas dupes. Soyez coh\u00e9rents, et surtout honn\u00eates dans vos propos.<\/span><\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-666d2d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"666d2d9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d848dd\" data-id=\"3d848dd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a496a7f elementor-widget elementor-widget-button\" data-id=\"a496a7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"http:\/\/pigier-lyon.com\/blogs\/comception\/news\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lire plus d'articles<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3bceecc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3bceecc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b9a1a8a\" data-id=\"b9a1a8a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-665465c elementor-alert-success elementor-widget elementor-widget-alert\" data-id=\"665465c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"alert.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-alert\" role=\"alert\">\n\n\t\t\t\t\t\t<span class=\"elementor-alert-title\">Ceci est une alerte<\/span>\n\t\t\t\n\t\t\t\t\t\t<span class=\"elementor-alert-description\">Retrouvez-nous sur...<\/span>\n\t\t\t\n\t\t\t\t\t\t<button type=\"button\" class=\"elementor-alert-dismiss\" aria-label=\"Ignorer cette alerte.\">\n\t\t\t\t\t\t\t\t\t<span aria-hidden=\"true\">&times;<\/span>\n\t\t\t\t\t\t\t<\/button>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c00ca43 elementor-shape-circle elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"c00ca43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook elementor-repeater-item-f6259b8\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-c5dcfa5\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-48c752f\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Top 10 erreurs \u00e0 \u00e9viter en communication Par Rosine Ilboudo I Janvier 2020 I Top 10 erreurs \u00e0 \u00e9viter en communication On peut apprendre de ses erreurs, mais savoir les \u00e9viter c&rsquo;est encore mieux. Voici les 10 erreurs \u00e0 \u00e9viter en communication. 1. Les fautes d&rsquo;orthographes Dans le monde du travail, une faute d\u2019orthographe n\u2019est&#8230; <\/p>\n<div class=\"link-more\"><a href=\"https:\/\/pigier-lyon.com\/blogs\/comception\/2020\/01\/15\/top-10-erreurs-a-eviter-en-communication\/\">En savoir plus<\/a><\/div>\n","protected":false},"author":426,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1839","post","type-post","status-publish","format-standard","hentry","category-non-classe"],"_links":{"self":[{"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/posts\/1839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/users\/426"}],"replies":[{"embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/comments?post=1839"}],"version-history":[{"count":27,"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/posts\/1839\/revisions"}],"predecessor-version":[{"id":2896,"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/posts\/1839\/revisions\/2896"}],"wp:attachment":[{"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/media?parent=1839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/categories?post=1839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pigier-lyon.com\/blogs\/comception\/wp-json\/wp\/v2\/tags?post=1839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}